In brief: A summer candy promotion at Sam’s Club might have gone sour if it were not for quick thinking and a bit of detective work using Velocity. A candy supplier had shipped hundreds of pallets of assorted candy into a distributor’s warehouse. That was the easy part. Getting the candy back out to the Sam’s Club stores across the country--on time--proved to be as sticky a problem as a wet sucker on a summer day.
The information the supplier received from the distributors indicated that all the candy had been shipped, but a Velocity report told a different story. Nearly $200,000 worth of candy was still sitting on the warehouse floor! The candy men worked with the buyer and used Velocity as a comparison check against what the distributor thought was on-hand. By providing the buyer with the specifics in a timely manner, this successful supplier was able to help develop a plan of action and get their candy shipped before it was marked down or written off.
If you would like to learn more about sweetening your sales, contact our sales team today! |