Velocity Overview

Whether you sell into the Mass, Drug, Department Store, DIY, Grocery or any other channel, you have likely witnessed how mega-merchandisers have changed the retail world forever. Their profits are based on moving product quickly and economically through each store. That means category management, account planning, promotional spending, CPFR, VMI, RFID, integrated EDI and other strategic processes are playing major roles in building stronger relationships between retailers and suppliers.

 

How may we help you?

To discuss how VMT can help your company maximize its sell-through, contact us today at
(616) 454-9000 or send us an email.

If you provide the support and guidance your retailers need, increased sales and profits will surely be yours. And if you fail? Market share and sales will plummet as retailers give more and more shelf space to your competitors. In fact, because huge profits are at stake, every supplier is competing for your shelf space. The decision is really no longer whether or not you should support your retailers, but how to do it quickly, how to do it well, and how to do it affordably.

Fortunately, we can help. VMT has developed the Velocity® Solution Suite which specializes in helping CPG and apparel manufacturers build stronger relationships with their retailers by providing answers and results. Velocity consists of three main offerings designed to give retail suppliers a competitive edge.

Velocity: Sales provides fast answers to how products are selling, not only at account level, but store-by-store. It is the leading off-the-shelf software solution suite that your account teams and entire company can use to analyze and report on inventory positions and sales results from all your retail or distribution accounts.

Velocity: eService is a mobile solution that provides task communication management and measurement between corporate and field merchandising staff. It enables you to know what actions are occurring in the field and provides the ability to make changes to maximize your success.

Velocity: Consulting leverages our company’s vast, global retail experience and support to give you the long-term competitive edge you need to maximize your sell-through at retail.

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